What we do

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What we do

The beverage activities of Brand Captains are built on
three key pillars:

WINES
With a global sourcing network, we offer a diverse selection of imported wines, private labels, established brands, and overseas bulk wines—tailored to market trends and consumer needs.

ALCOHOL-FREE
Since launching Sir. James 101 mocktails in 2019, we have achieved outstanding success. In addition, we offer a range of alcohol-free beverages, including sodas, protein drinks, and syrups.

PREMIX & SPIRITS
As experts in crafting well-balanced RTD cocktails, we specialize in delivering exceptional flavors. Our development team is redefining spirits, making them both trendy and delicious once again.

Annual bottles sold

10M+ units

Annual turnover

€15M+

Global reach

Sales in 20 countries

KEy facts

Brand Captains operates at the heart of a smart, international network, with a strong market presence in the Netherlands and across 20+ countries.

From a professional logistics hub in the Netherlands, we coordinate streamlined operations that keep costs low and efficiency high. Our trusted European partners supply top-quality bottles, labels and caps, while our extensive producer network spans the full beverage spectrum—from wines and spirits to premixes and mocktails.

We collaborate exclusively with companies that meet the highest standards in food safety and quality, and we maintain strategic partnerships with world-class wine producers and design experts. Backed by reliable global transport solutions and an efficient back-office, Brand Captains delivers premium, ready-for-market beverage concepts with ease.

Whatever your drink, we know how to make it happen—fast, safe, and with style.